The Power of Decision: How to Make Progress Faster and More Effectively
Every entrepreneur knows that decision-making is a vital part of success. But how often do you delay making a decision because you’re afraid of making a mistake — or because you think you need more information? This hesitation can cause you to miss opportunities, while fast and confident decisions often make the difference between standing still and moving forward.
Let’s explore why decision-making is so crucial and how you can start doing it in a way that brings you closer to your goals more quickly.
Why Decisions Determine Everything
Bob Proctor, co-founder of the Proctor Gallagher Institute, said it best:
“Your success is determined by your ability to make decisions.”
Decisions are the catalyst for growth. Every time you make a choice, you set a new chain of actions and results in motion.
Not making a decision means standing still — and standing still means no growth.
Why Do We Delay Making Decisions?
Fear of failure or making the wrong choice.
Too many options leading to overwhelm.
The belief that you need more information to be “sure.”
Here’s the secret: making a decision is more important than the decision itself.
Even if you make mistakes, you’ll learn and adapt — which moves you forward much faster than doing nothing.
How to Make Decisions Quickly and Effectively
1. Be Clear About What You Want
Decision-making becomes much easier when you know exactly what you want. For entrepreneurs, this means having a clear vision for your business and goals.
💡 Tip: Ask yourself with every decision: “Does this bring me closer to my goal or not?”
2. Trust Your Intuition
Decision-making isn’t just a rational process — it’s also about trusting yourself. Your intuition often comes from experience and knowledge, even when you can’t explain it logically.
💡 Tip: Listen to your first instinct. Deep down, you usually already know what’s right.
3. Accept That Mistakes Are Part of Growth
Successful entrepreneurs make mistakes — it’s part of the journey. The difference is, they learn from those mistakes and keep moving. A wrong decision is always better than no decision.
💡 Tip: See every decision as a step forward, even if it’s not perfect.
4. Learn to Decide Quickly
The most successful entrepreneurs make decisions fast — and adjust course when necessary. They don’t waste time doubting.
💡 Tip: Give yourself a time limit to decide. For example: “I’ll give myself 24 hours to make a choice.”
5. Focus on Action
A decision without action is meaningless. Once you’ve made your choice, take the first step immediately. This strengthens your confidence and keeps momentum going.
Example: Success Through Decision-Making
Richard Branson
Richard Branson, founder of Virgin Group, often says he makes decisions quickly and adapts as he goes. When he decided to start an airline, he had no experience in the industry. But he made the decision, acted fast, and learned along the way.
Today, Virgin Atlantic is one of the most successful airlines in the world.
The lesson? Taking action — even without all the answers — is essential.
What Happens When You Don’t Decide?
Missed Opportunities: The time you spend doubting could be when someone else takes action.
Stagnation: Your business and ideas don’t move forward.
Growing Doubt: The longer you wait, the more you doubt your ability to decide.
Remember — not deciding is also a decision, and often not the right one.
How This Impacts Your Business
As an entrepreneur, you make decisions every day:
Which clients to work with
How much to invest in marketing
What products or services to offer
Every decision contributes to your growth. When you learn to make decisions faster and more effectively, you accelerate your path to success.
Want to Improve Your Decision-Making Skills?
The good news: decision-making is a skill — and you can develop it.
With the right guidance and tools, you can learn to make faster, more confident choices that move you closer to your goals.
In our coaching program, we help you not only with business strategies but also with strengthening your mindset so you can make smarter, more decisive, and goal-oriented decisions.
Book a free discovery call and discover how we can help you turn every decision into a step toward your success.
Your business success depends on your ability to decide.
So, what will you choose today?